Brand Identity / Website Banner / Presentation Template / Style Guide
The logo designed for I’m Still Here uses clean, modern and sophisticated design. The logo represents the transition between career, parental leave and the return to work, with an iconic baby bump. The baby bump itself sits just after the word ‘I’m’ as a reminder that I’m Still Here after pregnancy.
The tag-line ‘Staying Connected Through Parenthood’ signifies change, support and connection. The colour palette includes a confident grey and feminine pastel peach, which gives a level balance of corporate and softness.
The branding for I’m Still Here flowed through into a website banner, presentation template and style guide.